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  • Digital Marketing for Business Leaders

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    Name: Digital Marketing for Business Leaders
    Date: September 29, 2017
    Time: 9:00 AM - 5:30 PM PDT
    Event Description:
    The Digital Revolution and transition to an information-based economy are dramatically changing the way products are marketed and sold and the methods by which businesses engage consumers. To be successful in this new environment, business leaders need to understand and leverage new media, social media and digital analytics tools to their optimal advantage. This full-day workshop provides business leaders with a framework for formulating and driving digital marketing strategy, covering a range of topics that include search marketing, social media marketing, leveraging influencers, emerging technologies and digital analytics. Join us for a day of networking with marketing professionals and industry leading instructors and guest speakers while learning new ways to engage your consumers.
    UCLA Extension Gayley Center 1145 Gayley Ave. Los Angeles, CA 90024
    Date/Time Information:
    Friday, September 29, 2017 9:00am-5:30pm
    Contact Information:
    Jermeen Sherman, Assistant Director Corporate Relations 310.206.7341
    $250 registration fee Registration includes: •Access to plenary and concurrent speakers •Coffee and tea breaks •Catered networking luncheon •Catered networking reception •15% discount on your next UCLA Extension course
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